Individuals Embracing Social Media but Uneasy About Potential Consequences, According to Workplace Survey by Kelly Services®
Latest Findings From Kelly Global Workforce Index(TM)
Workers express serious reservations about the spread of social media into work. More than four-in-ten (43 percent) agree that it impacts adversely on productivity, with older generations and those in the
The findings are part of the latest survey results from the Kelly Global Workforce Index (KGWI), an annual survey conducted by
Geographic location and age have a significant bearing on the manner in which social media is adopted as part of workplace culture. Globally, 30 percent of employees feel that it is acceptable to use social media for personal use while at work, but this varies widely, from 48 percent in APAC, 30 percent in EMEA, to just 16 percent in the
With the talent war for highly-skilled workers in full swing, it's important to note that significantly more employees with Professional/Technical skill sets feel it is acceptable to use social media for personal use when at work (35 percent) compared to those with non-P/T skill sets (24 percent).
The results also show:
- Almost one-quarter (24 percent) feel that it is acceptable to share opinions about work with friends and colleagues on social media. This is highest in APAC, where 36 percent approve, compared with 22 percent in EMEA, and 17 percent in the
Americas .
- A total of 12 percent of respondents have been told to stop using social media at work. Within the
Americas , as few as 6 percent have been told to stop, compared to 13 percent in EMEA and 18 percent in APAC.
- More than one-quarter (30 percent) are more inclined to search for jobs via social media than through traditional methods such as newspapers, online job boards and recruitment firms. This is highest in the APAC region (47 percent) compared with the
Americas (26 percent) and EMEA (24 percent).
Complete findings are published in a new report, When Two Worlds Collide - The Rise of Social Media in the Workplace. For more information about the Kelly Global Workforce Index and key regional and generational findings, please visit the Kelly®
About the Kelly Global Workforce Index™
The Kelly Global Workforce Index is an annual survey revealing opinions about work and the workplace from a generational viewpoint. Launched in late 2011, approximately 170,000 people from the
Survey note: Regional differences may be attributed in part to the generational composition of the survey samples, with the APAC region having a larger proportion of Gen Y responders.
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