Job Searches Go Viral as Individuals Embrace Social Media
Latest Findings From Kelly Global Workforce Index(TM)
The survey canvassed the views of approximately 21,000 people across the
According to the survey results, two-in-five respondents, or 41 percent, say they were contacted through social media about an employment opportunity in the last year while 14 percent of respondents stated they secured a job through social media during the same time period.
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"Employees are more social and more flexible in the way they engage with trusted friends and work colleagues on social media, and, increasingly, they expect to have access to technology in the workplace to enable that," said
The phenomenon is not confined to younger generations. While more Gen Y (18 percent) secured a job in the past year through social media, 14 percent of Gen X and 12 percent of baby boomers did so.
Results of the survey in the
- 39 percent say that they are now more inclined to search for jobs on social media than through traditional methods, including newspaper advertisements, online job boards or recruitment companies.
- 32 percent say that they use their social media networks when making career or employment decisions.
- 35 percent say the use of personal devices such as smartphones, laptops and tablets in the workplace is either "important" or "very important."
- 39 percent say that the ability to use their employer-provided device for both work and personal use rates "highly influential" and "very highly influential" in deciding where to work.
"Social media is rapidly revolutionizing the recruitment process because it broadens the access to an enormous pool of candidates," Webster said. "We are also seeing the impact access to 'smart' technology has on retention, as the work and personal lives of today's employees is more commonly blended together. Suddenly employees have the flexibility to engage socially or accomplish work tasks at any given time."
Complete findings are published in a new report, Social Media and Technology. For more information about the Kelly Global Workforce Index and key regional and generational findings, please visit the Kelly®
About the Kelly Global Workforce Index™
The Kelly Global Workforce Index (KGWI) is an annual global survey revealing opinions about work and the workplace. Approximately 122,000 people across the
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